Introduction
This Privacy Policy explains how the affiliate-supported review and comparison site BetterRestGuide, operated by DB Creative Innovations LLC, collects, uses, and shares information when visitors browse the site, submit a contact form, or interact with advertising and affiliate links. It applies to information collected through the website and related communications. The policy is written for a general audience and may be updated from time to time as the site, advertising partners, or legal requirements change.
By using the site, visitors acknowledge that some data collection is necessary for analytics, conversion measurement, and responding to inquiries. Because digital tracking systems can vary by browser settings and device-level controls, results vary, and some data may still be collected even when a user limits cookies.
Information We Collect
The site may collect information in several ways, depending on how a visitor uses the pages. This can include:
- Cookies and similar technologies used for analytics, session handling, and advertising measurement.
- Website analytics data, such as page views, click paths, approximate location, and time spent on pages.
- Contact form submissions, including name, email address, message content, and any details voluntarily provided.
- Ad-platform click IDs and related identifiers, including gclid, msclkid, wbraid, and gbraid, where present in the URL or captured through tracking tools.
- Referrer information, which may show the page or source that led a visitor to the site.
- Device and browser information, such as browser type, operating system, screen size, and general device settings.
Some of this information is collected automatically, while other information is submitted directly by visitors. Individual experiences may differ based on browser configuration, privacy tools, and consent choices.
How We Use Information
Information is used to operate the site, improve content, and understand how visitors engage with pages and links. In practice, this may include site analytics, conversion tracking, diagnosing technical issues, and responding to messages sent through contact forms.
Information may also be used to evaluate which pages and offers appear to be most useful to visitors. Any outcome from this analysis can vary based on traffic source, device, ad settings, and user behavior. The site does not claim that tracking produces identical results for every visitor.
Third Parties
The site may share or allow access to data through third-party service providers that support publishing, measurement, and advertising operations. These parties may collect or process information according to their own policies:
- Google Ads, which may use click and conversion data to measure advertising performance.
- Microsoft Ads, which may process ad interaction data such as msclkid and related conversion signals.
- Affiliate networks, including MaxBounty, DFO Performance, ClickBank, MaxWeb, and BuyGoods, which may track outbound clicks and sales attribution.
- The hosting provider, which may process server logs, security events, and site traffic records.
- The email provider, which may store and route messages submitted through the contact process.
These third parties may operate under their own privacy practices, and the site encourages visitors to review those policies directly. The presence of a service provider does not mean that all data is visible to that provider; access can depend on the specific integration and user consent settings.
Cookies & Similar Technologies
Cookies, pixels, tags, and similar technologies may be used to remember preferences, support analytics, and measure advertising performance. Some cookies are necessary for basic site functions, while others help determine whether a click or conversion occurred after a visitor reached the site from an ad or affiliate partner.
Visitors can usually control cookies through browser settings and, in some cases, through platform-level opt-out tools. Disabling cookies may limit certain features or reduce tracking accuracy, but it can also affect how some pages display or perform. Results vary based on browser, device, and the tools used to block tracking.
Your Rights
Depending on where a visitor lives, privacy laws may provide rights to access, correct, delete, or restrict certain personal information. Some visitors may also have the right to opt out of targeted advertising or certain forms of data sharing under laws such as the GDPR or CCPA, where applicable.
To exercise a privacy right, visitors may contact the site using the details below. Requests may require verification before a response is provided, and some rights may not apply in every circumstance. For example, records needed for fraud prevention, security, legal compliance, or basic business operations may be retained even after a deletion request.
Data Retention
Personal information is retained only as long as reasonably necessary for the purposes described in this policy, including analytics, troubleshooting, legal compliance, dispute resolution, and business recordkeeping. Retention periods may differ depending on the type of record and the service used to process it.
Some data, such as server logs or aggregated analytics reports, may be kept for a shorter or longer period depending on technical needs and provider settings. When information is no longer needed, the site may delete it, anonymize it, or let a service provider remove it according to its retention schedule. Individual experiences may differ if a third party maintains separate records under its own policies.
Contact for Privacy Requests
For privacy questions, access requests, deletion requests, or opt-out requests, contact support@betterrestguide.com. Privacy requests are handled by DB Creative Innovations LLC, the legal entity operating the site.
Postal mail may be sent to:
7901 4th St N
Suite 300
St. Petersburg, FL 33702
Please include enough detail to identify the request and describe the concern clearly. Response times can vary based on request volume and the nature of the inquiry.